Dick’s Sporting Goods "Big Moments"

- Director:
- Derek Barnes
- Producer(s):
- Andrea Rodriguez
- Footage Archive Researcher:
- Craig Phillips / Brandi Self / Aaron Sharper / Matt Gee / Itzel Sarabia / Mike Kho / Chelsea Zerbe / Jeffrey Harland
- Footage Archive Producer:
- Spring McCoy
- Archival Sources:
- YouTube / Instagram / Jukin
- Production Company:
- Arts and Letters / STALKR
- Country of Production:
- United States
- Original Release:
- 2024
Synopsis
In this intimate film, Dick’s Sporting Goods connects the athletic achievements of the Paris 2024 Olympic Games to the the life-changing power of sport at the every level. Utilizing exclusively user generated content, we see that the biggest moments aren’t always in stadiums or on podiums. From an aspiring athlete learning she made the team, to a hurdler breaking away from the pack while being cheered by her family, or the weightlifter shocking herself with her strength, the emotion of these moments are every bit as significant as an Olympic Gold.